About Jill Kent: PR Consultant

I’m often asked, ‘so what does a PR consultant do?’ And no, the answer isn’t long boozy lunches.

In fact, I rarely leave the office when it comes to my job. And that’s because working as a successful PR consultant is an 18-hour-a-day occupation. Not that I’m complaining. I love it!

Finding that unusual angle. Or unearthing that interesting stat or fact. Or hitting on an idea that I know will have the journos and editors licking their lips is what makes me tick.

Sure, I’m known for my love of fast cars and tall mountains. But guess what gives me an even greater buzz?

My role as your PR consultant and getting outstanding coverage in the London, UK and international media for you, your brand, your product or your business.

What makes this PR consultant tick

A Good Story

I trained as an NCTJ (National Council for the Training of Journalists) news journalist when I was 18. I’m always on the lookout for a great story and religiously follow news and current affairs 24/7 on TV, radio and online.

News Media

I adore the smell of newsprint. I can’t walk past a newsstand without checking on newspapers and magazines, what’s making the news, and who’s being talked about. My mobile phone is crammed with news apps. I’m a media junkie.

London Town

Even though I’m a Northerner, I LOVE London: the vibe, the culture, the cuisine, the people, and the architecture. It’s a great place to do business. No matter where I go, it will always be my favourite city.

Cool Music

I’m a trained drummer and I used to be in an indie rock band. I listen to all kinds of music, from classical to country and garage to gangsta, and everything in between. It may be unfashionable to admit but I’m a Swiftie.

Fast Cars

I buy a different car every year and am currently working my way through Porsche, starting with a 911 Turbo. Before that, I went through the BMW M Series. My favourite? The legendary and kick-ass BMW M3. I do track days as often as I can. It’s a Volvo, which wouldn’t ordinarily get me excited, but I’m currently obsessing about the XC60 Polestar Engineered.

Rock Climbing

I’m a member of indoor climbing clubs and rock climb and boulder 3-4 times a week. My personal climbing coach is training me to tackle the world’s hardest routes. Bouldering is my passion. I love it so much that I have climbed with a broken toe!

Extreme Sports

I enjoy the thrill of extreme sports and ski and mountaineer in Europe and the US. I also surf when I go back home to the North East of England.

Albert Einstein

The physicist Albert Einstein is an inspiration. His quote: “The difference between genius and stupidity is that genius has its limits” is a particular favourite of mine.