FAQs
What should I expect when working with a freelance PR consultant?
You should expect direct senior counsel from day one – no juniors, no layer of account handlers. I bring newsroom instincts and boardroom strategy and give your brand the kind of coverage that makes you impossible to ignore.
How do you tailor PR strategy for CEOs, executives and entrepreneurial leaders?
I start by deeply understanding your story, your vision, and your goals. From there I craft high-impact narratives, build media-worthy angles, and place your voice where it matters most – press, broadcast and digital channels that define authority.
How do you measure success in a PR campaign for an entrepreneur or executive?
Success isn’t just a mention, it’s influence. We measure via brand credibility, board-room traction, lead quality, senior-level mentions and strategic positioning – not just column-inch counts. It’s about your profile to match your ambition.
What’s the difference between a freelance PR consultant and a PR agency, and why choose you?
A freelancer gives you agility, personal attention and senior-level focus. No wasted time, no junior handoffs, no layered fees. You get a seasoned publicist working directly for you – ideal when you need results fast and with real impact.
How much does hiring a freelance PR consultant cost and what influences the fee?
Fees vary by ambition, market and desired reach. Factors include client seniority, media targets (national/international), campaign length and complexity. I deal in value, not hours – your return matters far more than the invoice.
How quickly can you start delivering PR results and what’s realistic to expect?
Expect an initial activation within the first few weeks, as I’ll typically do a rapid media mapping and narrative launch. Results in meaningful coverage often follow within 3 to 6 months, but foundational visibility and profile building begin almost immediately.
What types of media and channels do you use to secure exposure for senior leaders?
From The Times and The Financial Times to Bloomberg, BBC and the Wall Street Journal, I’ve secured placements in heavyweight print, broadcast and digital. I focus on outlets that elevate reputations, open doors and shift perceptions.
How will you align our PR efforts with our business goals and personal-brand objectives?
PR must serve strategy. I tie your media profile directly to corporate objectives, investor agendas and personal DNA, ensuring every campaign bolsters both you and your overall enterprise. Together we’ll craft stories that build your leadership position alongside real business growth.
What happens if there’s a crisis or negative publicity for a CEO or business leader?
Crisis doesn’t wait. As a battle-hardened publicist with newsroom experience, I provide high-stakes counsel, urgent media strategy and reputation protection. You get fast, decisive action and a trusted partner who steps in when it matters most.
How do you keep communication, transparency and reporting clear when working remotely as a freelance partner?
You’ll receive regular strategic updates, direct access to me and precise performance reports tailored for senior executives. I believe in plain language, no jargon, total visibility and partnership you can trust.