The PR Superstar Blog

All the latest news, events and industry insight from PR Superstar’s weekly PR agency blog.

Whether you’re a high-end property developer, interior designer or an award-winning architect, your clients expect nothing less than perfection. And you, no doubt, work around the clock to provide it. Whether it’s a multi-unit apartment scheme, or a 95-storey skyscraper like The Shard, your fanatical attention...

London is a vibrant, exciting and diverse city, which boasts some of the best restaurants, entertainment and culture in the world. It’s home to more than 100 of Europe’s 500 largest companies, and produces around 30% of the UK’s GDP. If that’s not enough to brag...

Jeremy Corbyn rocked the political world in September 2015, by storming to victory with nearly 60% of the vote in the Labour leadership contest - despite starting as the 200/1 outsider. But it must have been the shortest political honeymoon ever. Barely had the announcement...

You've got a great property in an idyllic location and a strong team of handpicked staff providing a top-notch service. But despite your best efforts, guests aren’t beating down the door to stay at your hotel. Why? There are many possible reasons why business may be quieter...

With the company’s share value crashing, the CEO clinging to his job by his fingertips (at the time of writing), the prospect of 11 million cars being recalled worldwide and the company's once proud reputation in tatters - you could say that this week’s Volkswagen...

So, you’ve successfully launched your business. You’ve invested in marketing, built up a solid customer base, and developed a good reputation in your field. You’ve had time to work out any kinks, and you’re confident that your product or service is the best your business...

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