PR insight, media news and industry opinion from Jill Kent – a London publicist, PR consultant and storyteller with 30+ years in the business.
You've got a great property in an idyllic location and a strong team of handpicked staff providing a top-notch service. But despite your best efforts, guests aren’t beating down the door to stay at your hotel. Why? There are many possible reasons why business may be quieter...
With the company’s share value crashing, the CEO clinging to his job by his fingertips (at the time of writing), the prospect of 11 million cars being recalled worldwide and the company's once proud reputation in tatters - you could say that this week’s Volkswagen...
So, you’ve successfully launched your business. You’ve invested in marketing, built up a solid customer base, and developed a good reputation in your field. You’ve had time to work out any kinks, and you’re confident that your product or service is the best your business...
